Disrupt the "A-Player" Myth

The Real Hiring Problem? 

  • Companies hire skills and experience but fire attitudes and behaviours.

  • What if you could get the attitudes and behaviours part right upfront through a simple framework to assess against?
  • The old models you've been sold aren't fit for purpose. Skill/Will. DISC. Myers-Briggs... They weren’t built for the pace, chaos, or stakes of startup life.  So they don't get used, and people rely on gut feel.  Then feel the pain of that oversight.

  • You need to know:
    Are we hiring leaders who will Multiply everyone's Impact, or, are we hiring people who will slow us down and cause damage?  This is what we aim to solve.

You'll find out what your % of each of the 4 Category of Hires You Have Today 

No hire is neutral.  Every hire is a Maker (Multiplier/Adder) or a Taker (Divider/Subtractor).  And every hires falls in to one of these categories:

🔴 Subtractor - Drains energy and leaves a mess.
⚠️ Divider - Succeeds solo but fractures the team.
Adder - Reliable but won’t elevate performance.
🚀 Multiplier - Owns outcomes and amplifies impact.

Discover your team’s mix, take the Multiplier Scorecard™ now.

What Founders & CXOs Leaders Are Saying About This?

"Some people don't need a lot of resources, they just do the job. But some people can turn the business around. And I think when you find these people, they're the ones that are proactive, they come up with ideas, and they fix problems beyond their roles."

Gal Aga

Co-Founder, Aligned

"If you've got too many Dividers, Subtractors, and Adders, then your Multipliers end up spending all their time picking up the slack for others, handling work that isn’t getting done, and cleaning up the resulting mess."

Terri Pembleton

CRO, Pavilion

"You don’t just want great people. You want people who make others great. That’s the core of a Multiplier."

Chelsey Langan

CRO, Intellibright

"We continually hear and read about how hard it is to hire quality candidates. The biggest reason may be that you are using recruiting and interview processes that are decades old. It is time to modernize your entire business and that needs to start with who you hire and how - don't hire an individual, hire a multiplier".

Michael Muhlfelder

Founder, Go2Market Lab

"I love simple frameworks that allow people to break down complex problems - provides a vocabulary and a perspective that helps drive better conversations."

Warren Hammon

CRO, Volt.io

“You don’t get a company as a customer, you get a champion inside the business who believes in you. The same applies to hiring - you don’t hire ‘talent,’ you hire individuals who drive real change.”

Rachit Kataria

Co-Founder, Centralize

Who are Tick Talent?

We’re not recruiters. We’re operators.
  • 900+ GTM hires made across EMEA, APAC, and the US.
  • 16+ years scaling SaaS sales teams, from SDR to CRO.
  • Trusted by VC & PE -backed founders from $1M to $250M ARR.
  • Hosts of the top business podcast: What Makes You Tick? Tech Leaders Career Stories.

Our mission is simple: Eliminate bad GTM hires. Because your next hire will either Multiply your growth, or kill your momentum.

WE KNOW THE MULTIPLIERS WHO'LL GROW YOUR STARTUP, DO YOU?

From understanding your strengths and gaps, you'll be ready to scale with confidence.

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